The numbers
Jessi Pierce, a well-known journalist who covered the Minnesota Wild for NHL.com, tragically lost her life along with her three children in a devastating house fire on March 22, 2026. The fire department responded to a 911 call just before 5:30 AM, but by the time help arrived, it was too late to save the family. Pierce was only 37 years old.
Neighbors reported seeing flames erupting through the roof of the home in White Bear Lake, Minnesota, prompting them to call for emergency assistance. Tragically, the fire claimed the lives of Jessi and her three children, Cayden, Avery, and a deceased dog was also found at the scene. The identities of the victims were confirmed by the White Bear Lake Fire Department the following day.
Jessi Pierce was not only a dedicated mother but also a passionate sports journalist who had spent the last decade covering the Minnesota Wild. Her contributions to the sport and her vibrant personality made her a beloved figure in the hockey community. Michael Russo, a fellow journalist, remarked, “Jessi simply loved covering the Wild and hockey throughout Minnesota and had a way of brightening everyone’s day with her upbeat, bubbly personality.”
The Minnesota Wild organization expressed their condolences, stating, “Jessi was a kind, compassionate person that cared deeply about her family and those around her.” The entire National Hockey League family also extended their sympathies, saying, “The entire National Hockey League family sends our prayers and deepest condolences to the Pierce family on the passing of Jessi Pierce and her three young children.” This outpouring of support highlights the impact Jessi had on those around her.
As the investigation into the cause of the fire continues, the community mourns the loss of a family that was deeply embedded in their lives. Fire Chief Greg Peterson expressed the community’s grief, stating, “Our hearts ache for those involved in this tragedy.” The investigation is ongoing, and details remain unconfirmed as authorities work to determine what led to this heartbreaking incident.
Jessi’s legacy as a sports journalist and a loving mother will be remembered by many. Her work on the Bardown Beauties podcast showcased her passion for hockey and her commitment to sharing stories from the sport. As the community comes together to support each other during this difficult time, the memory of Jessi Pierce and her children will undoubtedly live on in the hearts of those who knew and loved them.
The tragedy has sparked conversations about fire safety and the importance of being prepared for emergencies. As investigations continue, the community hopes to find answers and support the family left behind, including Jessi’s husband, Mike Hinrichs. The loss of Jessi and her children is a stark reminder of the fragility of life and the importance of cherishing every moment with loved ones.